As UNC focused more and more on its community’s mental health last fall, UNC sophomore Rob Sullivan was inspired to develop a more modern approach to journaling.
While taking 17 credit hours, working at the campus IT desk and helping lead two clubs, Sullivan somehow found time to develop a new goal-setting app—Arete.

With news about the impacts of climate change and other environmental challenges breaking every day, it is not uncommon to feel overwhelmed, unsure of where to begin and what to do first to help.
To ease with the confusion, conflicting information and occasional guilt associated with becoming a better environmentalist, Kevin Berman created Project Trace, an interactive resource guide for learning about how a person’s everyday actions can impact the environment. The startup participated in the latest cohort of the Launch Chapel Hill accelerator.

After 20 years of school counseling, Kristin Hiemstra was bursting with inspiration from the goals and dreams of her students. But she found herself heartbroken thinking about all the lost goals and jaded morale of the adults around her.

“So I’m like—there’s gotta be a way that we can teach people how to keep those dreams alive, to give them traction to do it, and also how to navigate the actual work world,” she said.

Hiemstra’s secret ingredient? Alignment.

During quarantine, some people took up knitting, others restructured their workout routines, and even more spent a great deal of time watching Tiger King. Bryan Krehnbrink, a UNC School of Medicine psychologist, used his pandemic time to hone a different type of skill.
“I guess other people were baking bread and I was at home trying to learn how to code,” Krehnbrink said.

Naomi Kraut set out to make mothers feel seen through videos with singing—and swearing—puppets. That became a startup called Fun Mom Band that earned a $10K MICRO grant from NC IDEA to help flesh out a go-to-market merchandise strategy to help monetize the community spurred by the videos.

Durham-based Fun Mom Band is a product of the pandemic. It started with a puppet musical that expressed the struggles that moms face in an original way. It was released in May 2020 on YouTube and it also had an outdoor showing in a music hall.

If you have ever been on a long road trip with extra space in your car or are interested in a way to make money during your travels, then Krsor is for you.

As play on the word “cursor”—which in Latin means “runner” or “messenger”—Krsor provides an opportunity for travelers to connect with shippers so that cars with excess capacity can help ship items in the direction they are already traveling. The startup is participating in the current cohort of the Launch Chapel Hill accelerator, which runs through the end of the month.